Home > Play > 2013 > 7 > 30
games
0
Parenting Education Special Needs Video   Online Games Way More Than A Box Activities


Our Customers Make Us Toy Experts

TOPICS | Parenting Posted Tuesday, July 30, 2013 (2,076 views)

Countdown to 100,000 Customer Product Reviews

Beginning on October 14th, 2004, we started gathering feedback from our customers about the toys and games that we sell. This feedback initially came in the form of a 1-5 star rating system in addition to basic written comments. But as these reponses began to pour in, we realized that we had the opportunity to take our product reviews much, much farther.

Since that time, our product review process has evolved into one of our greatest assets...and in turn one of the greatest assets to our loyal customers.

In just a few days we'll cross an important threshold: 100,000 customer product reviews! As we count up to this exciting event, we'd like to share with you some interesting trends, observations, and information that we've gleaned from our product reviews.

And of course, something special awaits the lucky 100,000th reviewer! Stay tuned to see what they had to say and what we cooked up for them!

Thank you to ALL our customers who have contributed product reviews over the last 8-1/2 years.

 

TOP 10 MOST REVIEWED PRODUCTS

  1. PlasmaCar
  2. Ultra Stomp Rocket®
  3. bilibo
  4. Stomp Rocket® Junior
  5. Snap Circuits Jr.
  6. Personalized Name Puzzle
  7. Frigits Deluxe
  8. Dado Cubes
  9. See & Spell
  10. Perplexus

SHORTEST REVIEW: 3 letters

Scientific Explorer Perfumery
"Fun" ...well said

LONGEST REVIEW: 3,727 letters

Techno Gears - Marble Mania Genius
Among (many!) other comments... "The electronic noise-maker seems taken out of a low-budget car alarm and I find the noise a bit loud and annoying, but boys making exciting high-speed marble runs will enjoy the extra attention this element brings to their design."

MOST PROLIFIC REVIEWER

Kristin L. of Wilmot, NH
34 reviews since 2009
Also had this to say about us, "I love this toy company."
We love you too Kristin!

RATING DISTRIBUTION

5 star 65,661
4 star 27,249
3 star 4,677
2 star 1,327
1 star 941

BIGGEST CASE OF WHIPLASH

Alex Finger Crayons

First reviewer: 5 Stars "I have a home daycare and these are great for toddlers as they are easy to hold."

Next reviewer: 1 Star "I really don't know how to play with these!"

BEST RESPONSE FROM OUR CUSTOMER CARE

"No tadpoles.  Shouldn't sell this if U can't deliver."

Note from Fat Brain Toys: Tadpoles require water and muck. Our warehouse is water and muck free. The enclosed certificate will set you up with tadpoles that are living and breathing. Trust us, you want it this way.

DAVID VS. GOLIATH

Number of PlasmaCar reviews on FatBrainToys.com: 1,024
Number of PlasmaCar reviews on Amazon.com: 311 

NAMELY REVIEWS

Number of reviews from customers named Jennifer: 107
Number of reviews from customers named Winnie: 1

TOY VALUE INDEX

Please click here to read about our exclusive Toy Value Index developed from our customer product review data.

TOY IQ

Please click here to read about our exclusive Toy IQ developed in combination with our customer product review data.

 

Check for back more soon!

 




Contributed by
Mark Carson
Fat Brain Toys


Mark is the President & Co-Founder of Fat Brain Toys.

Website

Visit Mark On...

Read more from
Mark Carson...


Related Products

Snap Circuits Jr.

Dado Cubes

bilibo

Ultra Stomp RocketĀ®

PlasmaCar

Personalized Name Puzzle


The PLAY blog is a platform dedicated to honest, engaged, informed, intelligent and open conversation about parenting. However, the opinions expressed on this site are those of individual parents/writers and do not necessarily reflect the views of Fat Brain Toys. In addition, content provided on this site is for entertainment or informational purposes only and should not be construed as medical advice, diagnosis, treatment, or safety advice.

McAfee SECURE sites help keep you safe from identity theft, credit card fraud, spyware, spam, viruses and online scams
Home | Shopping Cart | Help | Privacy Policy | Return Authorizations | Toy Blog | Coming Soon | Christmas Toys
Best Toys by Age | Birthday Gifts | Top Kids Toys | Toys on Sale | New Toys | Popular Toy Searches

Copyright © 2003-2014 Fat Brain Toys LLC. All rights reserved. Fat Brain Toys® is a registered service mark of Fat Brain Toys, LLC
Fat Brain Toys Offices
1405 N 205th Street, Suite 120
Elkhorn, Nebraska 68022
Phone 1-800-590-5987
Omaha Toy Store
16909 Burke Street, Suite 131
Omaha, Nebraska 68118
Phone 402-504-6218
Overland Park/Kansas City Toy Store
5601 West 135th Street, Suite 2230
Overland Park, Kansas 66223
Phone 913-305-4894

  MacWeb02