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Toy Value Index

See also our Toy IQ...

The Toy Value Index is a Fat Brain Toys exclusive intended to quantify the overall play value of a given toy or game. We do this by taking our customers' feedback on (QUALITY + TIME PLAYED + AGE TRANSCENDENCE)/PRICE. This could only be made possible by the sheer quantity of product review data that we receive from our customers on a daily basis. While some toy retailers have gathered a few hundred or a few thousand customer reviews, Fat Brain Toys has gathered OVER 60,000 honest product reviews from our customers! The sheer quantity of product review data allows us unprecedented insight into the products we sell.

As part of the product review process, we ask each customer to rate the product they purchased in three very key areas: 1) QUALITY, 2) HOW MUCH THE ITEM IS PLAYED WITH, 3) AGE TRANSCENDENCE. An explanation of each can be found below:

QUALITY

A relatively straight-forward question...is the item of good quality? Were there any manufacturer defects? Is it made of good materials? Does it appear to be well-constructed?

HOW MUCH THE ITEM IS PLAYED WITH

In an effort to gather a relative measure of how much this toy is played with, we ask our customers to complete the following sentence: "The recipient of this toy..."
  • "...won't put it down!" (highest)
  • "...plays with it frequently."
  • "...plays with it once in a while."
  • "...rarely plays with it."
  • "...hasn't touched it!" (lowest)
AGE TRANSCENDENCE

This is perhaps the most difficult aspect to explain, but certainly is a large factor when considering the overall value of a toy in a household. Our goal here is to find out 1) can the item be played with by many different ages; 2) is the item of good enough quality that it can be handed down from sibling to sibling or even generation to generation.

The answers to these questions form the foundation of the Fat Brain Toys Toy Value Index. But there is one key element that is still missing from the equation: PRICE. By factoring in the price of the item, you get a much clearer indication of the true play value of an item. With the Fat Brain Toys Toy Value Index in hand, you can shop with confidence. See below for the top 20 items in our Toy Value Index:

Top 20 Items in the Fat Brain Toys "Toy Value Index":
10.00
House Pets Jumbo knob House Pets Jumbo knob

House Pets Jumbo knob
These playful pals are big fun for little ones. Friendly puppy, kitten, & bird pieces with jumbo, easy-grip knobs make first puzzle play rewarding. Refine motor skills, visual & mental abilities as each solid wood piece is matched to the picture underneath! This super-sized, solid wood puzzle has extra chunky 1/2" thick pieces. An Ideal First Puzzle for Baby! Melissa & Doug Quality Construction. 12" x 12" Ages 1+

House Pets Jumbo knob
Retail Price: $10.00
Our Price: $9.95
Today's Sale Price: $9.48

10.00
bilibo bilibo

bilibo
Both boys and girls can find virtually unlimited ways to play with Bilibos - from rocking, spinning, and sitting to hiding under, carrying with, and peeking through. At home, at the park, at the beach, in the water, and even in the snow, Bilibo provides hours of open-ended play. Ages 2+

bilibo
Retail Price: $30.00
Our Price: $28.95
Today's Sale Price: $26.95

10.00
Quadrilla Expansion 8 Quadrilla Expansion 8

Quadrilla Expansion 8
Ready to take your Quadrilla Set to new lengths? With two gently curving 20 inch long track pieces, Quadrilla Expansion 8 is ideal for making a child's marble runs longer, faster, and more complex.

Quadrilla Expansion 8
Retail Price: $16.00
Our Price: $16.00
Today's Sale Price: $15.95

10.00
Quadrilla Expansion 9 Quadrilla Expansion 9

Quadrilla Expansion 9
This circular roundabout adds a layer of interest to your marble layout! Watch your marble whirl around this circle track and drop though a hole to the next level below.

Quadrilla Expansion 9
Retail Price: $21.00
Our Price: $21.00
Today's Sale Price: $20.95

10.00
Chicken Socks Eye Find A Picture Puzzle Book Chicken Socks Eye Find A Picture Puzzle Book

Chicken Socks Eye Find A Picture Puzzle Book
Introducing Eye Find, the only seek-and-find book that comes with custom-made tools. Use them to solve the 15 different picture puzzles inside. To search the illustrations of a busy park or an ant colony, use the Big Eye — a magnifying glass, perfect for finding tiny things the naked eye might miss.

Chicken Socks Eye Find A Picture Puzzle Book
Retail Price: $14.95
Our Price: $14.90
Today's Sale Price: $13.95

10.00
Rhythm Sticks Rhythm Sticks

Rhythm Sticks
This pair of red sticks has one long, ridged stick and one short, smooth one for all sorts of rhythmic music making.

Rhythm Sticks
Retail Price: $3.00
Our Price: $2.95

10.00
Animal Puzzle Book Animal Puzzle Book

Animal Puzzle Book
Help each magnetic animal find its place and environment. This magnetic book with removable pieces is "bound" to amuse and educate with pet, farm, wild and undersea animal shaped magnetic pieces.

Animal Puzzle Book
Retail Price: $17.00
Our Price: $16.95
Today's Sale Price: $15.95

10.00
Vehicles Sound Puzzle Vehicles Sound Puzzle

Vehicles Sound Puzzle
Trigger a realistic sound by placing pieces correctly in the puzzle board. These ear-catching puzzles enhance matching and listening skills.

Vehicles Sound Puzzle
Retail Price: $12.98
Our Price: $12.93
Today's Sale Price: $11.95

10.00
Pirate Costume Role Play Set Pirate Costume Role Play Set

Pirate Costume Role Play Set
Imaginary play comes to life with this realistic Pirate Role Play Set.

Pirate Costume Role Play Set
Retail Price: $30.00
Our Price: $29.99
Today's Sale Price: $20.99

10.00
Telling Time Write-A-Mat Telling Time Write-A-Mat

Telling Time Write-A-Mat
Have fun learning while you eat. Practice your time telling skills with this fun placemat.

Telling Time Write-A-Mat
Retail Price: $3.00
Our Price: $3.00
Today's Sale Price: $2.95

10.00
Original I.Q. Tester Original I.Q. Tester

Original I.Q. Tester
The Original Solitaire Peg Game to test your I.Q. Try to leave the final peg in the same hole in which you began.

Original I.Q. Tester
Retail Price: $7.99
Our Price: $7.99
Today's Sale Price: $7.95

10.00
GEOMAG Kids Color - 22 pcs GEOMAG Kids Color - 22 pcs

GEOMAG Kids Color - 22 pcs
GEOMAG Kids Color - 22 pcs, 12 magnetic rods and 10 steel spheres

GEOMAG Kids Color - 22 pcs
Retail Price: $13.99
Our Price: $13.95
Today's Sale Price: $12.95

10.00
Architecto Architecto

Architecto
Players use the 18 enclosed precision-cut blocks to construct three-dimensional structures corresponding to illustrated in the challenge booklet. Architecto appeals to children and adults alike by its captivating puzzles and the exciting but educational experience it procures.

Architecto
Retail Price: $35.00
Our Price: $34.95
Today's Sale Price: $31.95

10.00
Frontier Logs - 75 Pieces Frontier Logs - 75 Pieces

Frontier Logs - 75 Pieces
75 piece Frontier Logs Building Set in Canister.

Frontier Logs - 75 Pieces
Retail Price: $20.00
Our Price: $19.95
Today's Sale Price: $18.95

10.00
Lego Pink Brick Large Box Lego Pink Brick Large Box

Lego Pink Brick Large Box
When you’re building, think pink! This pink storage case with transparent lid is portable and reusable for years of play and imagination! Includes hundreds of great LEGO® elements, a minifigure and even a horse.

Lego Pink Brick Large Box
Retail Price: $34.99
Our Price: $34.95
Today's Sale Price: $32.95

10.00
LEGO Blue Building Plate LEGO Blue Building Plate

LEGO Blue Building Plate
This 32x32-stud (10" x 10")building plate is the perfect starting point for building, displaying, transporting and playing with your LEGO creations.

LEGO Blue Building Plate
Retail Price: $5.99
Our Price: $5.95

10.00
LEGO Builders of Tomorrow LEGO Builders of Tomorrow

LEGO Builders of Tomorrow
This special set contains 650 colorful LEGO bricks you can use to build almost anything.

LEGO Builders of Tomorrow
Retail Price: $38.99
Our Price: $38.95
Today's Sale Price: $32.95

10.00
Forest Dragon Forest Dragon

Forest Dragon
The forest dragon features golden eyes and iridescent green scales!

Forest Dragon
Retail Price: $17.00
Our Price: $16.95
Today's Sale Price: $14.95

10.00
Clicker Crab Toss and Grip Clicker Crab Toss and Grip

Clicker Crab Toss and Grip
Have a ball with this crab-ilious twist on a classic backyard game. Set includes two soft balls and two charming crabby "catchers".

Clicker Crab Toss and Grip
Retail Price: $13.00
Our Price: $12.95
Today's Sale Price: $11.95

10.00
Train Cars Train Cars

Train Cars
Hand-painted, solid-wood vehicles are a great accessory for block play and are compatible with popular wooden railway sets!

Train Cars
Retail Price: $25.00
Our Price: $24.95
Today's Sale Price: $22.95


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