In January of 2006, multi-channel toy retailer Fat Brain Toys had found it increasingly difficult to find what it deemed "great toys" - those toys that are inherently stimulating, open-ended, and intuitive. So with notebook and pencil in hand, Fat Brain Toys co-founder Mark Carson began sketching several toys that he hoped would fit that criteria. One of those sketches would eventually become the award-winning Dado Cubes. From that single product, that first step, the Fat Brain Toy Co. was formed to develop creative, mind-expanding toys, games, and gifts for the specialty toy industry.
Since that time, the company has developed a number of critically-acclaimed products including Dado Squares, The Learning Calendar, Brain Food, Twig, Dado Planks, Reptangles, Aba-Conundrums, Math Busters, Knights of the Long Table, The Long, Long Locomotive, AnimaLogic, Tri-Spy, Sturdy Birdy, and Inchimals. Many other new Fat Brain Toy Co. products are currently in development.